Radio Disney recently signed a distribution agreement with Dees Entertainment that will allow radio stations around the country to access the Radio Disney Top 30.
This three-hour weekly program features the most popular songs among kids and families and is hosted by Radio Disney on-air personality Ernest “Ernie D” Martinez. The show originates from Radio Disney’s studios in Burbank.
Dees Entertainment is owned by radio icon Rick Dees and the company syndicates more than 50 hours of content each week including the Rick Dees Weekly Top 40 countdown to more than 1,000 affiliates worldwide.
Programming from Dees Entertainment is heard by more than 70 million people in the United States, 125 countries, 27 cruise ships, and on the Armed Forces Radio Network.
The agreement between Radio Disney and Dees Entertainment is expected to increase Radio Disney’s brand affinity and reach through the Adult Contemporary and Top 40 format stations.
“One of our greatest attributes is that parents consider Radio Disney to be a trusted music-centric environment that encourages connections between them and their kids as they listen together,” said Phil Guerini, Vice President, Programming and General Manager, Radio Disney. “Rick Dees is a visionary who has long tapped into exactly what people want in pop music so we stand to benefit enormously from the expertise and resources of the global business he’s built.”
Radio Disney’s playlist includes artists from major record labels in addition to new and developing artists that are showcased in the N.B.T. (Next Big Thing). The current playlist includes Katy Perry, Taylor Swift, Pharell, Austin Mahone, Fifth Harmony, Demi Lovato, One Direction, and R5.
