It’s summer vacation season and if you happen to be staying at a Best Western Hotel on your journeys, chances are you’ll come face-to-face with life-sized displays featuring the stars of Disney Channel’s Teen Beach Movie.
Best Western has teamed up with Disney Channel for the first widespread use of augmented reality technology. Guests at any Best Western hotel in North America can download the Best Western ALIVE! App to activate the images on the displays and can then create an augmented reality experience, striking a pose with the film’s stars Ross Lynch and Maia Mitchell.
In addition to sharing their augmented reality image with friends, guests will also have a chance to enter the Teen Beach Movie Summer Vacation Sweepstakes just for using the interactive displays. One lucky winner and three guests will win a two-night vacation to Los Angeles to meet the stars of Teen Beach Movie. For complete details on the sweepstakes visit http://www.Disneychannel.com/beach.
Teen Beach Movie debuts July 19 on Disney Channel. Ross Lynch (Austin & Ally) and Maia Mitchell (ABC Family’s The Fosters) star as Brady and McKenzie, surfers who mysteriously surf themselves into a classic beach party movie called Wet Side Story. As they try to return to the present day, Brady and McKenzie also inadvertently change the movie’s romantic storyline. Teen Beach Movie premieres July 19 on Disney Channel.