Wal Mart Offers Free Digital Copy of Toy Story 3

Wal Mart is making sure that fans who buy their copy of  “Toy Story 3” in their stores have plenty of viewing options.

When fans of the Disney-Pixar animated hit purchase the three disc special edition from Wal Mart, they will also receive a free digital copy of the film via Vudu, a movie-streaming service, the companies announced yesterday.

The move represents a great opportunity for consumer and the retail giant alike: the consumer will benefit from having the Blu Ray, plus a DVD copy for their portable device, as well as the ability to stream the movie anywhere at anytime, with the aide of an internet-connected computer, should all discs be left at home. Wal Mart benefits from the promotion of Vudu, which it bought earlier this year.

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